26 Creative and Romantic Ways to Pop the Question

A romantic proposal on a bridge in the rain.

There’s no wrong way to “pop the question”. But it’s (hopefully) a once-in-lifetime moment that you and your future spouse will remember for decades. Here are our favorite creative proposal ideas to help you find a romantic proposal method that’s right for you.

#1. The airport chauffeur

Need to pick her up at the airport, bus station, subway or train station? Stand holding a sign like the limo drivers, except on yours write (next to her name): Will You Marry Me?

#2. Make a video

You don’t have to have any fancy software these days to make a video. It can be a collage of special pictures with music in the background, or actual video footage of special moments. Post it on YouTube. Be creative in your presentation and find the right moment to tell her to watch it!

#3. A treasure hunt

This works better at Easter or for birthdays, etc. since it might seem obvious on any other day. Write down “clues” on a piece of paper and have her find new clues on the trail to find the ring. When she does, make the last piece say something clever. “Finding this treasure qualifies you as wife material!” or whatever fits your personality.

#4. Artwork

You don’t have to be an artist to get a painting! Take a special photo of the two of you and have a Canvas print made. There are hundreds of places online or even department and wholesale stores that have a photo department. After the print comes, wrap it in fancy paper with the ring taped to the back. It will always be a special reminder to her of your proposal every time she sees it.

#5. The good dream

Gently wake her up in the middle of the night. Shine a flashlight on her finger after placing the ring on it. Tell her you have something important to ask that couldn’t wait another day. Celebrate with a glass of champagne, or coffee!

#6. Friend participation

Get at least four friends together; maybe two couples you both like to hang out with. Give them shirts with misspellings of “Will You Marry Me?” One could be WILL, another U; then MARY; and ME (or your own name instead). You could tell her everyone is wearing shirts for a work thing or game night, etc. Then have your friends positioned so that the message is facing her and ask her in front of them. Or have them all mixed up and see if she figures it out, it’s up to you!

#7. Ask your pet to help

If you cohabitate and have a dog or cat, train your pet to bring her a piece of paper with your message on it.

#8. Make a rose trail

Sometimes you can get roses from grocery stores after they go by. Ask the manager if instead of throwing them away some night to save them for you (since you’ll be plucking the petals off anyway). Then make a rose trail for her to follow and once she reaches the end of your trail, she will find a special box.

#9. Serenade her

Do you have a musician friend who plays the guitar or violin? If not, hire someone to serenade her a special song. The place is up to you!

#10. Graffiti

Not encouraging vandalism here, but if you can get permission to have a tastefully made graffiti mural (maybe on a barn or your property), this could be a very cool marriage proposal idea.

#11. Message in a bottle

Next time you’re at the beach, pretend you’ve found a bottle there (or go ahead of time and plant it for her to find). When she picks it up, she’ll find a personal letter from you, explaining in heartfelt detail why you love her. Or a poem will suffice.

#12. Balloons

Gather enough balloons to fill up the ceiling or floor (depends on whether you want helium or not). Tie the ring on the end of one or put it in one of the balloons and ask her to pop them all. When she finds it, now it’s time to do your thing.

#13. Crowd participation

Everyone has seen the marriage proposal on the big screen at the football or baseball game done, but what if you get the crowd involved? It might take some organizing, but if you can give the ushers a card to pass out to one whole section (preferably the one across from your seats) and put the instructions on one side (i.e. – please hold up this sign at 3:00 p.m. to help me with a marriage proposal), it could work. Make sure she is looking across the field at the right time!

#14. Jewelry store

Tell her you’ll take her shopping for a special piece of jewelry. You can either pick the ring out ahead of time or let her pick it out. Ask her right at the jewelry store! The sales associates can take a picture of the two of you to display in their store case, and she’ll be bringing all of her friends there to see it.

Of course, there are lots of good reasons to buy your engagement online from a reputable online jeweler.

Brilliant Earth offers the best of both worlds with showrooms in nine U.S. cities and the ability to schedule a virtual appointment to shop for rings. Sometimes, there’s nothing more romantic than involving her in choosing her perfect engagement ring!

#15. Take your relationship to new heights

Are you outdoor enthusiasts? Take her mountain hiking to a special spot. When you reach the pinnacle, get down on your knee and tell her you’re ready to journey through all the ups and downs of life with her.

#16. Snorkeling

If you live in a Southern State (or this could be done in the summer), take her snorkeling. After she gets used to the goggles, tell her you spotted the most beautiful mermaid you’ve ever seen. Show her the ring underwater and ask her to marry you. Hopefully she can lip read.

#17. Massages for two

Many massages offer a couples session. Certain types of massages (like Swedish, for example) use hot rocks and oil. While she’s relaxed with her eyes closed, have the massage therapist slip the ring on her finger and tell her that the most special healing rock for her heart has been placed upon her finger. The rest is up to you.

#18. Dinner and dessert

So one could argue whether or not this belongs in a list of creative proposal ideas, but it’s an old stand-by that deserves its place.

If you’re more of a traditionalist and want to take her to a fancy restaurant, have the wait staff come to your table with “dessert” and singing, like they sometimes do for birthdays. Except ask them to sing something else, such as “You are my sunshine” or a song you request.

#19. Horseback

Many girls love horses and have fond memories of riding as a child, or at least wished they had a chance to go. Arrange to take her horseback riding locally and stop off somewhere romantic along the ride.

#20. Limo surprise

Arrange to have a limo pick her up at work one random day. Inside, you’re waiting with a brand new dress, a makeup bag, hairspray and sexy shoes. Tell her you’re going to make this a night to remember. Having a romantic moment is easy when there’s a limousine involved! 

#21. Future together

Go to a fortune teller, palm reader or tarot card professional and give them some props. Take her there someday and tell her you’ve always been curious what they have to say. After she’s there, ask the fortune teller to see the future together with the two of you and use this as your chance to propose!

#22. A Carnival Game Proposal 

Another cool way to propose to your loved one for a totally amazing experience is to get someone working a carnival game at any of your local amusement parks to give the ring to your loved one as a carnival prize. What’s better than winning a game, then looking over to see your special somebody down on one knee?

#23. Make a Box of Chocolates 

If you really want to surprise your loved one and show them that your level of commitment cannot be beaten, then hiding that beautiful diamond engagement ring inside her favorite box of chocolates, right inside one of the chocolates, is another cool idea to take advantage of. Chocolate always makes for a good symbol of commitment! 

#24. Use the Jumbotron

A very popular yet old-school way to propose to your loved one with a diamond engagement ring is to propose at a sporting event, something that should be a great proposal method for all of you sports fans out there. Watch your team win the big game and get yourself a new soulmate out of it too! The deep commitment level you show by letting the whole world know how you feel might just sweep her off her feet. 

#25. Using Those Favorite Flowers

Another cool idea is to hide the ring in a huge bouquet of flowers. This way, she will have something that looks nice and smells better, along with a brand-new engagement ring to solidify your commitment to each other. It’s just not a wedding proposal without some beautiful flowers! Some rose flower petals always helps make things more romantic. 

#26. Breakfast in Bed 

If your special somebody is the kind of person who likes hanging out at home, why not make them a great breakfast menu and put the ring somewhere on the breakfast tray? We couldn’t imagine a more romantic way to wake up in the morning! 

Good luck with your proposal!

No matter which creative proposal idea you choose, do your best to make it unique and memorable. But, most of all, make your proposal special. It’s something she’ll talk about fondly for the rest of her life. No pressure!

Engagement Rings on Amazon: A Good Idea?

Can you buy a diamond engagement ring on Amazon? Sure. Is buying a diamond on Amazon a good idea? Let’s discuss.

Engagement rings for sale on Amazon.com.

Can you buy an engagement ring on Amazon.com?

Yes, you can buy engagement rings and other diamond jewelry on Amazon — just like everything else! But diamonds listed on Amazon are typically sold by third-party sellers, not Amazon itself.

A recent search for engagement rings on Amazon.com yielded over 6,000 products for sale ranging from $12 for an imitation cubic zirconia ring to over $16,000 for a 3-carat diamond engagement ring. (With free Prime shipping, nonetheless.)

Amazon truly does sell everything!

But here’s the thing: If you’re a frequent Amazon shopper, hopefully you already know that many products on Amazon.com are sold by third-party sellers.

Amazon stocks and sells many popular products itself. But millions of items for sale are sold by merchants ranging from other large companies to small mom-and-pop shops operating out of their garages. The platform is also rife with merchants selling cheap goods from China.

In some cases, Amazon stores these products in their warehouses and ships them to you on behalf of the third-party sellers. This is known as fulfillment by Amazon, or FBA.

At the time of publication, Amazon itself does not sell engagement rings or diamond jewelry. All listings are offered by third-party sellers.

Details about where an item is shipped from and who sells the item is listed under the Buy Now button on Amazon.

You can check to see who you’re actually buying a ring from by looking under the Buy Now button on Amazon. In the example above, this ring is sold by The World J Center but shipped from Amazon’s warehouse.

Amazon.com diamond jewelry quality

The quality of diamond jewelry on Amazon is widely-varied. As with any Amazon purchase, you want to make sure you understand what you’re buying and the seller’s reputation.

As I write this article, there are a few dozen brands (storefronts) selling engagement rings on Amazon. I can’t say I’ve heard of any of them.

Many of the sellers are offering lower-priced diamond rings or very cheap cubic zirconia and gemstone engagement rings. I wouldn’t expect amazing quality from these sellers, but you get what you pay for.

There are also very expensive diamond engagement rings on Amazon. One of the top sellers is the Houston Diamond District. I wasn’t familiar with them, but they claim to be the largest jeweler in Houston and have 4.4 stars from 82 Google reviews. I don’t see any reason why they are not selling quality diamond rings on Amazon.

A 3-stone diamond engagement ring for sale on Amazon for $16,500.

If you’re going to buy a real diamond engagement ring on Amazon, just be sure to do your homework. The nice thing is that Amazon serves as the middleman and offers some protections for your purchase.

Still, follow the best practices for safe shopping on Amazon. Especially if you’re going to be buying something as expensive as a diamond.

Pros and cons of buying diamonds on Amazon

The biggest advantage to buying a diamond or engagement ring on Amazon is the same as any other Amazon purchase — it’s easy. On the downside, you’ll have far less selection to choose from and will miss out on some benefits offered by online jewelers.

If you’ve suddenly decided that you’re going to propose tomorrow and need an engagement ring, Amazon’s got you covered. But you simply will not have the same number of diamonds to choose from on Amazon as you would at online jewelers.

Amazon has more than 6,000 engagement rings for sale. That’s plenty of inventory for someone to find a basic ring. But some online jewelers have over 100,000 diamonds in inventory.

At Amazon, you’re limited to a few static images of an example of each ring. In other words, you can’t see a picture of the exact ring you’re buying. Many diamonds for sale at online jewelers have 3D images of the exact diamond you’re purchasing.

Finally, when it comes to jewelry-specific customer service, Amazon just can’t compete. Yes, Amazon has guarantees and return policies that will ensure you can return any ring you’re not happy with for a full refund.

But what if you want to resize your ring? Finding a woman’s ring size can be tricky if you want to keep the proposal a secret. Online jewelers offer free ring resizing. Problem solved.

Better places than Amazon to buy an engagement ring online

Online jewelers like Blue Nile, James Allen and Brilliant Earth offer superior selection and customer service to Amazon when shopping for engagement rings.

When you shop at an online jeweler, you’re dealing with a company that specializes in diamonds. You can see 3D images of the actual diamond you’re going to buy. And almost all of their diamonds come with a diamond certificate testifying to the gem’s authenticity and value.

At online jewelers like Blue Nile and Brilliant Earth, it’s also easy to build your own engagement ring. You select a loose diamond from their tens of thousands of examples and then select the perfect ring setting. The jeweler creates your one-of-kind ring and mails it to you in a few days.

But the benefits over Amazon don’t stop there. Return and upgrade policies are of equal importance.

Both James Allen and Blue Nile, for example, offer no-questions asked return policies for 30 days with free shipping both ways. (Return policies are extended during the holiday season, too!)

James Allen also offers a lifetime diamond upgrade guarantee. You can exchange your diamond purchased at James Allen for any diamond of double or greater value for life.

If you need an engagement ring fast, Amazon could be a solution. But online jewelers also stock many rings that can be shipped overnight, for free, too.

More: Check out our reviews of the best online diamond jewelers

Examples of Types of Wedding Rings on Amazon

If you are looking for a wedding band at the lowest price, there are plenty of good options on Amazon to check out. The selection that can be found on this online retailer really is out of this world, and it’s all thanks to the many business brands that these products come from. Let’s take a look at some examples of the types of stunning wedding bands that can be found on Amazon. 

  • Pave set round diamond engagement ring
  • Carat moissanite rings solid sterling silver
  • Moissanite engagement ring
  • Eternity Ring 
  • Solitare cubic zirconia engagement ring
  • Silicone Diamond Rings
  • Diamond halo engagement ring 
  • Promise Ring & Stackable Rings – Silicone Diamond Rings
  • Sona diamond cubic zirconia cz
  • Women – Bridal Rings Sets 
  • Silver Wedding Sets 
  • Blue Sapphire Wedding Rings 
  • Diamond 3 stone women engagement ring
  • 3-Stone Promise Rings
  • Amazon Meteorite Ring 
  • Baguette Cut Pink Sapphire Ring 
  • Black Diamond Ring
  • Birthstone Ring 
  • Colorless Moissanite Ring Set 

Why Buy a Diamond Wedding Ring on Amazon? 

You might be wondering why you would ever buy a diamond women’s engagement ring on Amazon. There are actually quite a few reasons why buying an engagement ring or wedding band on Amazon might be beneficial for you. 

  1. Buying a diamond wedding ring on Amazon means not having to leave the comfort of your own home to buy a stunning engagement or wedding ring.
  2. Buying a Diamond engagement ring on Amazon means not paying huge in-store commissions to salespeople. This is one of the factors that will help you save money.
  3. Wedding rings on Amazon tend to be very reasonably priced, and often much more affordable than with your local retailers.
  4. Although not quite as good as a large jewelry shop, Amazon does have a great selection of rings to choose from. 
  5. Amazon can deliver in a very short period of time, often within a day, for those rush occasions. 

Where should you buy an engagement ring on Amazon?

In my opinion, buying an engagement ring on Amazon might make sense if you’ve got a small budget and want something simple and fast.

If you’re thinking of buying an engagement ring on Amazon, it all comes down to how much you want to spend on your ring. If you’ve got a budget of $1,000 or more, you can get a high-quality ring on James Allen or Blue Nile.

For budgets of less than $1,000, you may be able to buy a larger ring on Amazon. But the quality of diamond may not be the same.

Let’s look at an example. Below are two solitaire princess-cut rings set in 14-carat yellow gold rings from Amazon and Blue Nile. Both diamonds are about 3/4 carat set. The Amazon ring is much less expensive than the Blue Nile ring ($850 vs $1,400). Amazon for the win, right?

Not so fast. Even though I selected a diamond of the lowest clarity grade sold on Blue Nile (SI2), the Amazon ring is three clarity grades lower (I3). Jewelers like Blue Nile simply don’t sell diamonds with this many flaws because they are low-quality gems. End of story.

Both of these diamonds have J color, which is low on the scale and will likely appear yellowish to the naked eye. The Amazon diamond is probably of inferior cut, too, and does not come with any certification.

Comparing two 3/4-carat engagement rings for sale on Amazon and at Blue Nile.
Two 3/4-carat princess-cut solitaire engagement rings for sale on Blue Nile and Amazon. The Amazon ring is much cheaper, but it’s a low-quality diamond — Blue Nile does not even sell diamonds with such low clarity.

The Amazon ring might be half as costly, but it’s nowhere near the same product.

Now, there’s nothing wrong with buying this ring. Getting a 3/4-carat diamond on an $800 budget is attractive. Even the diamond’s low color-rating isn’t as much of an issue with a yellow gold setting. (Yellow gold hides lower color quality diamonds better than white gold or platinum). Every ring is a personal decision. The point is, you won’t find a ring like this for sale at big online jewelers.

More: Shop engagement rings under $1,000 on Amazon.

Summary

Yes, you can buy engagement rings on Amazon, both jewelry for women and men.

If you’re looking for an affordable diamond ring on a budget of less than $1,000, you may be able to find some rings on Amazon that will work for you.

If you want to ensure you’re getting a high-quality diamond and enjoy benefits like tens of thousands of diamond choices, 3D diamond images, ring resizing, and lifetime upgrade guarantees, try shopping at an online jeweler instead. A good online jeweler will be able to help you find engagement ring for women, a bridal ring, and more. 

How to Find a Woman’s Ring Size (Even Without Her Knowing!)

So, you’ve finally found “the one” and are ready to propose? Congrats! But do you know her ring size? Here, we’ll show you how to find a woman’s ring size. We’ll even include a few tricks to use to find her size on the DL if you want to surprise her.

How ring size is measured

Ring size is based upon the circumference (distance around) the thickest part of your finger in millimeters. This measurement is the converted to standard ring sizes.

For example, if you measure your ring finger and determine it is 54 mm in circumference, this measurement translates to an American ring size of 7 on a scale between 3 and 13.

If you’re in the United Kingdom, your ring size would be an O on a scale of F to Z. If you happen to live in France, your conversion is easier, as the French simply express ring sizes in the nearest quarter of a millimeter.

Ring size conversion chart (millimeters to ring size)

The U.S. ring size scale goes from size 3 (44.1 mm) to size 13 (69.6 mm).

Use the following ring size conversion chart to convert a measurement in millimeters to either U.S. or U.K. ring sizes.

Ring size conversion chart - millimeters to US and UK ring sizes.
Ring size conversion chart: Millimeters (mm) to U.S. and U.K. ring sizes.

How to measure for ring size at home

You can easily measure for ring size at home with either measuring tape or a piece of string (or dental floss) and a ruler. You can also buy a ring sizing tool like the one’s jewelers use for less than $10.

The best way to find a woman’s ring size is to either ask or to visit an experienced jeweler who will measure her finger for you. Obviously, if you want to surprise her (or save money by buying from a top online jeweler), you’re going to need to find her ring size on your own!

Find ring size with measuring tape

The easiest way to do this is to measure the thickest part of her ring finger with a sewing tape measure like the one pictured below. You can pick up a measuring take for less than $5 on Amazon, at Walmart, or any fabric store.

Sewing tape measures can be used to find her ring size at home.
Inexpensive sewing measuring tape is the best way to find her ring size at home.

Most measuring tape has inches on one side and metric measurements (centimeters and millimeters) on the back. Just be sure your tape has millimeters because inches (or even centimeters) will not be precise enough.

Find ring size with string or dental floss

If you do not have measuring tape, you can find her ring size at home using a piece or string or dental floss and either a ruler or a carpenter’s tape measure.

Simply wrap the string or floss around the thickest part of her ring finger and either cut or mark the string. Then measure it with the ruler or tape measure.

Find ring size with a ring sizing tool

Finally, you can also buy a ring sizing tool like the ones jeweler use. They are quite inexpensive, with several options available on Amazon for under $10.

James Allen will also send you a free one as we explain below.

Here’s what they look like:

Use this virtual ring sizer

Top-rated online jeweler James Allen offers this free virtual ring sizer tool to help you find your girlfriend’s engagement ring size. If you want to be precise as possible, they’ll even mail you a free ring sizer tool.

James Allen virtual ring size tool.
James Allen’s virtual ring sizer tool will help you find her ring size using an existing ring, by measuring her finger. They’ll even mail you a free ring sizer.

When is the best time to measure for ring size?

If you’ve ever worn a ring before, you know that your fingers can swell throughout the day or even based upon the weather or your diet. Therefore, it’s important to take multiple measurements to get the most accurate ring size.

At the very least, try to measure her ring size both in the morning and in the evening. To be as accurate as possible, aim to get a few measurements over the course of a few days.

You’ll want to use the largest ring size you measure. If your fingers swell up and you’re wearing too small of a ring, it will be difficult and even painful to take off. In extreme cases, you may need to use a ring cutter to cut it off.

How to find a woman’s ring size without her knowing

If you need to find your girlfriend’s ring size secretly, you can try to use the string-and-ruler method while she’s sleeping or measure one of her existing rings.

If you’re feeling sneaky, you can try to wrap a string around her ring finger while she’s sleeping and then measure the string with a ruler.

What if you can’t do this, or she’s a light sleeper? The next best thing to do would be to find an existing ring she owns. (Just make sure it’s something she wears on her ring finger, like a promise ring.) Every finger is a different size!

With an existing ring, it will be easier to measure the diameter (the distance across) rather than the circumference. Measure the diameter inside the ring, not outside it. You can then calculate the circumference with this formula:

Circumference = π x Diameter (π = 3.14159)

How to buy an engagement ring if you don’t know her ring size

If you want to guarantee your proposal stays a surprise, you may have to buy an engagement ring without knowing your soon-to-be fiancée’s ring size. It’s not a big deal! Jewelers resize rings all the time.

Better yet, good ones should offer to do it for free as part of your purchase.

Of course, you’ll want to make an educated guess about her ring size before you buy. Most women have U.S. ring sizes between 5 and 7.

Try to observe the size of her hands relative to other women. Are they smaller, average, or larger? Buy a size 5 if they’re on the smaller side, a size 6 if they’re average, and a size 7 if they’re larger.

You might just get lucky. She’ll likely be able to wear it until you can get it resized if you’re only off a half size or so. The ring may just feel a little loose or tight.

In the worst-case scenario, your fiancée may not be able to wear her ring immediately after you propose.

How much does it cost to resize a ring?

Most jewelers will offer at least one complimentary ring resizing when you buy a ring from them. The fee to resize a ring again — or a ring you purchased elsewhere — varies by jeweler but is usually less than $100.

Even online jewelers will happily resize a ring that you purchased from them for free. Of course, you’ll need to ship it back and forth.

For example, here is Blue Nile’s official resizing policy.

We provide complimentary resizing for Build Your Own Rings™, and Diamond Bands when within the manufacturer’s recommended sizing range, during the first year. Simply contact a Diamond & Jewelry Consultant at 1-800-242-2728 to arrange for your free resize.

Brilliant Earth will send you a free ring sizer but also offers a very useful printable ring size guide that you can use to quickly find a ring size if you don’t want to wait for a sizer to arrive in the mail. Brilliant Earth also offers a free 60-day resize policy, too. (Request a free ring sizer or get the size guide here.)

James Allen also offers free ring resizing within one year of purchase with free shipping within the U.S. and Canada for the first resize. Additional resizes within the first year cost $25 for gold rings and $50 for platinum.

How do jewelers resize rings?

Jewelers resize rings by making a delicate cut at the bottom of the ring and either adding or removing a small amount of metal to the ring.

As a result, resize fees may differ depending on whether you are sizing up (adding metal) or sizing down (removing metal) as well as the material the ring is made of.

Watch how a jeweler resizes a ring.

Some rings cannot be resized. These include rings made of alternative metals like Tungsten, rings with milgrain or ornate bands, and some silver rings.

Summary

Finding the perfect ring is easier once you know how to find a woman’s ring size. You can do this by measuring her finger with a measuring tape, piece of string and a ruler, or a specialized ring sizing tool that can be purchased for less than $10.

If you need to secretly find your girlfriend’s ring size for an engagement ring, you can try to measure her finger at night. But it might be easier to measure an existing ring if she has one!

Finally, if you simply can’t find out her ring size ahead of time, it’s not difficult to resize a ring. Most jewelers will do this for free after you buy a ring from them. Otherwise, resizing a ring typically costs between $25 and $100.

How Much Engagement Ring Should You Buy?

The old rule about 2 months' salary on an engagement ring is out of date.

Should you spend three months’ salary on an engagement ring? Two months? One? These benchmarks for how much engagement ring to buy have been around for decades. But they’re not the right answer to how much you should spend on an engagement ring.

How much engagement ring to buy

When buying an engagement ring, you should spend as much as you want to, but no more than you can afford.

I know, that seems like a lame answer. But it’s true.

I first wrote about the topic of engagement ring budgets nearly 10 years ago on my financial advice website because I wanted to help people avoid going into debt for an engagement ring.

People get married at all ages, but most people are fairly young when they wed. Building a life with your betrothed is going to be expensive — from the wedding to a home to perhaps starting a family. You don’t want to start your new life together by adding on thousands of dollars of debt for an engagement ring.

Sure, we all want to have that fairy-tale proposal that she’ll remember forever, but how many months salary can you really afford to spend? Your marriage proposal should never put you in financial hardship! If you think that your special somebody is going to care about the ring size, then you may want to have an honest conversation with them about your financial situation. 

When determining how much engagement ring to buy, start with what you can afford without going into debt. (You can put it on a credit card as long as you can pay it off in full!)

If you absolutely must pay for your engagement ring over time, try to look for a credit card that offers a 0% introductory APR for a year or more. Pay the ring off before the no-interest promotion expires.

Fortunately, you can build a beautiful diamond engagement ring on any budget. The key is to skip the chain jeweler stores. The bigger and fancier the store, the more you’re going to overpay for your engagement ring.

Reputable online jewelers like Blue Nile, James Allen, and Brilliant Earth offer the best selection of diamond engagement rings at up to 50% off the prices you’d pay in stores.

Other couples are spending less than you think

According to an article in London’s Daily Mail, a survey conducted in England revealed that the average amount spent by men in that country for an engagement ring is still “three.” That’s three weeks, not months.

The survey revealed that just over two-thirds of men responding to the survey spent less than one month’s salary on a ring for their beloveds.

Only 38 percent of the men in the survey said they told their fiancées what the rings cost. Buttressing that figure is the 45 percent of women surveyed who said they know how much their rings cost.

Where did ‘two months’ salary’ come from?

The notion that you need to spend two months’ salary on an engagement ring was invented as a marketing campaign for De Beer’s, the largest diamond cartel in the world. Here’s one of their ads:

You do not have to spend two months' salary on an engagement ring as this old De Beer's ad says.
A retro De Beer’s magazine advertisement suggesting men should spend two months’ salary on an engagement ring.

Of course a diamond company would want you to spend that much on their product! It’s utterly ridiculous.

The average engagement ring definitely shouldn’t cost you two months of salary. So, what is the average cost of a diamond ring as found at a diamond retailer? According to the experts, the national average cost for an engagement ring is roughly $6,000. Although this may seem quite ridiculous, that’s a pretty standard engagement ring price.

The ad suggests that by overextending on a diamond, a man is somehow demonstrating he will provide a lavish future for his wife. There are a lot of problems with this concept. But financially speaking, I would argue that an average person spending that much on a ring is likely demonstrating they are reckless, not responsible, with money.

De Beer’s didn’t just invent the concept of spending two months’ salary on an engagement ring — they invented the entire concept of giving a diamond as a symbol of engagement.

The Great Depression of the 1930s wrecked havoc on the diamond industry. De Beer’s marketing campaign to get men to spend 1/6 of their annual salaries on diamonds before getting married saved the industry. Not surprisingly, they’ve clung to it ever since. You don’t have to.

How much engagement ring can you afford?

The amount you can afford to spend on an engagement ring should be whatever amount of money you can save over the course of several months without going into debt or avoiding other financial obligations. Wedding rings can be very expensive, especially if you get one with a large center stone, but this doesn’t mean that you should go broke buying a diamond. 

I’m a financial journalist and consumer advocate. Yes, I earn commissions from jewelers on this website. But ultimately those commissions afford me the ability to help readers like you make wise informed decisions. And I do not want you or anybody else spending more than you afford on a diamond. As far as choosing between online retailers, diamond marketers, and you the consumer, I will always be on your side! 

Ideally, you will be thinking of proposing long before you’re ready to get down on one knee. Use that time to put aside some money each month that you will use to buy your ring. The longer you save, the more engagement ring you can buy.

What you do not want to do is walk into a jeweler on the spur-of-the-moment and buy a $20,000 on jewelry store credit.

They might offer a come-on like no interest for 6 months. But unless you can pay off the ring before the 6 months are up, the ongoing interest rates of these kinds of loans are often 20% interest or more. In other words, an absolute rip-off that will be a financial albatross around your neck for years to come.

Buy only as much engagement ring as you can afford!

How can you save money on an engagement ring?

Heirloom or estate rings, non-diamond gemstone rings and lab-created diamond rings are all possible ways to buy an engagement ring for less.

Heirloom or estate rings

A family heirloom ring is probably the most meaningful type of engagement ring you can give your future wife. Even if you don’t have such a ring in your family, you can find absolutely stunning diamond rings at estate jewelers.

Estate jewelry is just a fancy word for used jewelry. And though used goods often come with a negative connotation, I can think of few things better to buy used than diamond jewelry.

Diamonds are the hardest substance on earth. They do not change and cannot get banged up even after decades.

Diamonds are not good investments. They aren’t a store of value that reliably appreciates over time like gold. When new, diamonds are sold at a large markup to their wholesale price.

When you buy a new diamond — even from an online jeweler with excellent prices — you will not be able to resell your diamond for what you paid. You will pay much less of a markup on estate jeweler. In other words, you will get more diamond for less money.

The thing about estate jewelry is that styles change over time. If you or your fiancée have your hearts set on a modern style ring, estate jewelry may not work. Conversely, an elegant design from a bygone era is sure to stand out and will arguably be even more special of a ring.

Alternative gemstones

Sapphire, ruby or emerald engagement rings make a unique and beautiful alternative to diamond rings.

Remember that De Beer’s — the diamond cartel — started the trend of giving diamond rings upon engagement less than 100 years ago.

It’s hard to argue that a ring is a touching symbol of eternal love, but there is no rule that it has to be a diamond.

And although no gemstone sparkles quite like a diamond, the colors of sapphires, rubies and emeralds will stand out on their own.

If you’re curious, try building your own gemstone engagement ring at James Allen.

Lab-created diamonds

Lab-created (or man-made) diamonds are real diamonds that are grown in a lab rather than deep within the earth. Often, you can buy an equivalent lab-created diamond for less than an earth-created diamond.

Lab-grown diamonds are a fascinating thing. Just a few decades ago, scientists discovered how to recreate the natural process of growing diamonds by subjecting carbon to immense pressure and heat in a laboratory.

The result are real diamonds that are so indistinguishable from earth-created diamonds that lab-makers must engrave their name and a serial number on every one.

More: Lab-grown diamonds vs earth-created diamonds: What’s the difference?

There are several advantages to lab-grown diamonds:

  • They eliminate any ethical concerns that you are buying a diamond that mined with slave labor or traded in support of violence (so-called blood or conflict diamonds).
  • They have superior color qualities (they are clearer and less yellow) than earth-created diamonds.
  • They can be less expensive.

It’s worth noting that it’s possible for a lab-grown diamond to cost as much as an equivalent earth-created diamond. But as a rule, they are less expensive.

The bottom line: It’s your ring!

An engagement ring is a deeply personal token of love between you and your betrothed. How much you decide to spend on an engagement ring is as important as the style of ring you choose.

If you believe a ring should involve making a sacrifice to somehow demonstrate commitment, then go ahead and spend two or three months’ salary.

If you can’t (or don’t want to) spend that much money on a ring, that’s more than OK. Most people are spending a few weeks’ worth of income on their rings, not months!

What you also need to realize is that there are other factors that will determine how much you spend on a ring. For one, the type of metal that the setting is made of will make a difference, with some precious metals costing more than others.

You have yellow gold, white gold, sterling silver, and so much more to choose from. Yes, the cost of wedding bands can be quite high, and according to the American wedding study it can cost you around $6,000, which for most people is going to be at least a couple of months of salary, if not more. 

What’s the Best Diamond Cut for an Engagement Ring?

To cut to the chase: The best diamond cut for an engagement ring is the Round Brilliant, followed closely by the princess cut, the cushion cut, and the oval cut. Almost everyone agrees that the Round Brilliant cut is the most stunning diamond shape.  

Twelve different diamond shapes (or cuts) that can be used for engagement rings.
Diamond shapes — sometimes referred to as “cuts”.

That’s my best answer in a nutshell. And I’ll back up my opinion with some clear information and some reasoning that will convince you, I believe. 

Having put my cards on the table I also want to state the obvious truth: 

The best diamond cut for an engagement ring is the one she likes best!

In this article, I’ll lay out a systematic way for you to choose the best diamond cut for your engagement ring — as a couple, or else you choosing alone, if the proposal is to be a surprise.

Your ring, your decision

What society thinks should not be given overwhelming weight. But it should be taken into account. Here’s why.   

You’ll notice two opposite ways of thinking about the question: “What’s the best diamond cut for an engagement ring?”

We’ve already stated them in the opening section.

1. The best diamond cut is the Round Brilliant, because most people agree on that, because it’s the shape with the most brilliance, fire, and sparkle. 

2. The best diamond cut is whatever you like as a couple. 

These aren’t necessarily in conflict. Let’s briefly explore the relation between them, so that you can make a choice that you and your spouse will be happy with for a lifetime.

1. The first way of deciding the question is to accept the consensus of experts and of the market. (The Round Brilliant Cut has the most fire and the most brilliance of any diamond cut, therefore it’s the best.) 

2. The second way of deciding the question is to allow your own personal preference to override whatever the experts and the market may say. You may choose a heart-shaped diamond “because we like it, and we don’t care what the others say.” And fair enough. Who would argue against that? 

But before you simply accept the verdict of the experts and the market, or before you simply insist on your own personal preference without listening to experts and the market, let’s notice some interesting facts: 

First, of course experts can’t dictate to you what you like as a couple. Of course you’ll have your likes, preferences, and dislikes. 

But on the other hand, marriage is a cultural institution. Getting engaged is not exactly a highly individualistic act. It’s expected. It has norms around it.  So it won’t hurt to listen to the input od experts and the market when choosing a diamond cut. 

Taking part in the beauty, value, comfort, discipline, and community of the institution of marriage is an act of sacrificing part of your individuality for the family. For the community. So that you’re more committed to your new family, and extended families And to the extended community. 

That’s one of the main reasons for getting married in the first place. (And it’s also why anarchists are rarely known for their beautiful weddings. Or any weddings at all.) 

I mean, you are choosing  to get married. (That’s listening to experts and the market.) 

And you are choosing to solemnize the engagement by purchasing a diamond ring. (That too is listening to the culture, and following its recommendations.) 

And so it only stands to reason that you’d consider the input of experts and of others’ massive preferences when you are choosing a diamond cut. 

Questions to ask before choosing a diamond cut

You can ask yourself these questions about each cut as you choose the best cut for your engagement ring: 

1. How am I, or my spouse, going to feel about this cut over the next possibly 7 decades of life? 

Choosing a cut which has stood the test of time (the Round Brilliant, the Princess Cut, the Cushion Cut, or the Oval Cut) can be a reassuring choice. 

2. How will my future spouse feel about this cut when presented with it? 

3. Will it inspire respect for the care with which I chose it? Is it formal enough? (The four cuts I’ve chosen as “the best” fit that bill.) Is it individual enough? (The need for individuality can often be satisfied by a more unique setting, or a ring inscription.)  

4. Is it risky? (For example, a Heart Cut can be perceived as too cute for an engagement ring, by some people. A black diamond also might not be the best choice, unless a lot of discussion precedes it.)

5. Is it too idiosyncratic? 

A Pineapple Cut diamond in Fancy Yellow, with green emerald accents, may seem like you were really shopping around, trying to be individualistic, and to give her something special. (She loves pineapples, after all.) But … it can also just seem … inappropriate, like wearing a colorful tie to a black tie party. 

6. How will this shape be seen by others who are, and will be, important to us … over the years?

Who are the people you must impress over the next decades, to get ahead professionally or socially? Their opinions shouldn’t count for more than your own preferences, but it’s wise to take them into account. Can you find a ring that you both love, and that doesn’t cause consternation in your social and professional world? 

What kind of diamond sparkles most?

Round Brilliant cut diamonds have the best light performance — fire, sparkle, and brilliance. 

A round brilliant diamond showing its fire and sparkle. Round brilliant is the best cut of diamond for an engagement ring.
A Round Brilliant diamond showing its brilliance against a black background.

Light performance (or sparkle) is the main thing people love about diamonds. Not just their expense. Not just the meanings a diamond carries as the world’s most indestructible substance, and as a symbol of eternal love. 

Many people new to shopping for diamonds (and that includes the vast majority of people shopping for an engagement ring) are surprised to find that cut shape is one of the most important factors in light performance of a diamond. 

And in fact, this is the main reason the Round Brilliant Cut has consistently been the most popular choice through the decades, even when others trend upward for a time. 

What is this fire and brilliance, in simple physics? 

Simply put, it’s the amount of light pouring upward through the top of the diamond. 

Because of the way it is shaped, the Round Brilliant Cut captures more light from its sides, then directs a greater percentage of that light out through the top. (Obviously, a diamond on a ring is meant to be viewed from the top. So, cuts that refract and reflect light internally to direct it through the top of the diamond are more appealing.)

Some shapes come close to the Round Brilliant Cut’s light performance. 

For example the Cushion Cut. And the Princess Cut. And the Oval Cut. 

But no cut does light better than the Round Brilliant. This question has been affirmatively settled by long experience of experts, and by scientific studies of how light behaves in certain shapes of diamond. 

Some diamond cuts make no attempt to maximize fire, sparkle, and brilliance. 

These include the Emerald Cut, and the Asscher Cut. They aim for a more understated beauty — a beauty of internal transparence. 

The difference between diamond ‘cut’ and ‘shape’

Technically speaking, a diamond’s cut is a measure of the gem’s cut quality — it’s one of the “4 Cs” that determine a diamond’s value. But a diamond’s “cut” can also refer to the stone’s shape, as we’re discussing in this article.

As a measure of diamond quality, cut means the quality of the job the jewel cutter did when cutting the rough stone. 

The Gemological Institute of America (GIA) has the most authoritative and recognized cut scale of Poor Cut Quality, Fair Cut Quality, Good Cut Quality, Very Good Cut Quality, and Excellent Cut Quality. 

In looking at cut quality, we ask questions such as these: 

Did the cutter make the cuts symmetrical? Proportional? Cleanly? Did they avoid chipping the diamond? And most important, does it all result in maximum brilliance, fire, and sparkle? 

Many people don’t realize it, but diamonds don’t split automatically along perfect lines when cut. In fact the jewel cutter’s skill, and also luck, play huge roles in the cut quality of a diamond. 

Cut quality is the most important variable in how beautiful a diamond is, and in its light performance, and in its value. It can be even more important than the shape. For example, an Oval Cut diamond with a GIA Cut Quality of Excellent will perform better than a Round Brilliant Cut diamond with a GIA Cut Quality of Poor.

Of course, cut quality and diamond cut (shape) work together in determining light performance of a diamond. 

An Asscher Cut or a Emerald Cut, while beautiful for their transparency, can never hope to compete with a Round Brilliant Cut or Princess Cut when it comes to light performance. It doesn’t matter if they are the most perfect cut Asscher or Emerald cuts in the world. The dimensions won’t allow them to perform better than a decently cut Round Brilliant.  

How to choose the best cut for you as a couple

(If you want a reliable system for choosing the best cut as a surprise, see below.) 

Here’s a simple way to choose the best cut together, as a couple. This assumes that the proposal is not a surprise. 

1. Go to Blue Nile or James Allen, both of which have fantastic 3D imaging. 

Here’s how it looks at James Allen.

Round diamonds are considered the best diamond shape for engagement rings.
Round diamonds at James Allen.

Click through each of the shapes offered in the sliders. (See the green arrow in the image.) When you click on the next one, the first one is deselected. So when you click on the icon for Princess Cut, you’ll automatically deselect the Round Brilliant filter, and be presented with only Princess Cut diamonds. 

2. Make a list of the shapes that appeal to you. 

3. Try to rule out at least one or two. 

4. Ask yourself how important a diamond’s brilliance is. (It’s honestly far and away the most important quality for most people. Those flashes of fire are visible from across the room, so far away that a shape is not even discernible.) 

If fire and brilliance are as important to you as they are to most people, then you may likely want to focus on the first tier (or possibly the second tier) below. 

First tier of diamond cuts ranked in brilliance

A. Round Brilliant Cut — Always the champion. Physics and decades of experience prove that no diamond cut can beat the Round Brilliant for light performance. 

B. Princess Cut

C. Radiant Cut

D. Cushion Cut

A second-tier, still quite brilliant 

A. Oval Cut

B. Pear Cut

C. Heart Cut (But it’s often seen as too “cute” for an engagement ring, which most people agree should be more formal.)

5. If fire and brilliance are not the most important quality of a diamond for you, then simply page through the shapes looking for shapes that you both like. 

6. One consideration for longer, more elegant fingers:  Fingers that are long and elegant can benefit from a Marquise cut which emphasizes them.  

7. Keep a live list together for a few days, in a document you both can share. Jot down your thoughts separately and together, whenever an idea or a feeling hits you. 

8. Within a few days, you both will have settled on a shape. Congratulations! You took the time to do it right, with a system, and with thought. You’re sure to be happy with it for decades to come. 

How to choose the best cut if the proposal is a secret

If choosing the diamond cut shape is all up to you, because the proposal is a secret, then you have a huge responsibility. But you can meet that responsibility systematically, and make the right choice. 

Here’s what you do: Go through all the steps in the section just above this one, imagining her responses. Imaginatively get into her head. And because you know her, you can have confidence that you’ll make the right choice. 

“Listen” to her in your imagination, as you imagine talking with her about it. 

Should you ask her friends? Her mother? Her aunt? Anyone? 

That’s open to your judgement. My opinion is that you should not. This is a decision by you, for you both. You can’t really take the pressure off of yourself by getting input from her friends and family. It’s good to be decisive, and independent, especially in an important decision like this. Take your time, think it through imaginatively with her, and then decide. 

Remember: the gift of an engagement ring is not just about the ring itself. It’s about the whole cultural ceremony of making the decision and buying the gift. It’s about you as much as it is about the ring. 

So, of course there’s no real right and wrong way to go about these things. Every couple is unique. But at the same time, I believe making the choice on your own, using the 8-step systematic decision making process above, is a great choice. 

Conclusion

The best diamond cut for an engagement ring is, ultimately, what you like best. 

But most people best like a diamond that fits into the whole family, community, and cultural institution of marriage. A diamond that everyone will also like, and approve, and congratulate you on. In that light,  how the ring will be perceived should also be taken into account. 

We marry, in part, to give up some of our individuality. Some of our universal natural tendency toward self-centeredness. It’s in order to have closer relationships with each other, with family and with community. It’s only reasonable to take our families’ and communities’ norms into account. 

Most people prefer the Round Brilliant Cut, because most people prefer a diamond to have maximum fire, brilliance, and sparkle. 

But in the end, it’s you two together. Not the rest of society. Not your families. Not your communities. And also, everyone respects individual choice — or should.  

Having taken all these things into account,  you’re fully equipped to choose the diamond cut which you love best. 

More: Everything you need to know about buying a diamond